Digital Marketing Manager


Los Angeles, CA, USA

Full time


Dec 22

This job is no longer accepting applications.

Founded by Akash Nigam, Evan Rosenbaum and Jake Adams, Genies is the world’s largest avatar technology company and driving force in the creation of digital identities that can be used across platforms. The company is setting the foundation for swift, widespread adaptation of avatars in society and culture through its internationally renowned Avatar Agency and API partnerships. With investors such as NEA (Rick Yang), Bond Capital (Mary Meeker), Bob Iger, Michael Lynton, Breyer Capital, CAA, Tull Investment Group, NetEase, Coinbase Ventures and Dapper Labs, Genies is creating a network of platforms and marketplaces where virtual identities lead the way in digital communication, connection, commercialization, monetization, and self-expression. To date, the technology has been used by the likes of Gucci, FritoLay, GIPHY, Offset, Justin Bieber, Paris Hilton, Amanda Nunes, J.Balvin and many more.

Genies is looking for a Digital Marketing Manager to join our team to oversee a team of marketing professionals as well as support building and implementing a digital marketing campaign to publish on a variety of outlets. Genies is looking for someone who builds content, branding, and communication strategies to publish across social media and marketing channels. Someone who can lead and manage a team, and can help grow the Genies branding, community, and userbase through marketing initiatives.  


What You’ll be Doing: 

  • Project manage a team that oversees the social media and digital marketing initiatives
  • Lead marketing campaigns from the idea stage through the execution and implementation stage
  • Track project progress, deadlines, and changes in the scope of work
  • Define, manage, and execute strategy and content for all @Genies primary social media accounts (Tik Tok, Instagram, Twitter)
  • Coordinate with PR, partner, product, and marketplace teams for all company announcements and updates that are shared externally
  • Coordinate with internal and external production teams for all content execution
  • Work closely with community team to coordinate community messaging and marketing initiatives
  • Manage Lead Brand Ambassador and provide oversight on brand ambassador program in how it ties in with larger digital marketing strategies and calendar
  • Manage and track ad strategy, performance, and content and coordinate with external ad agency
  • Manage company-wide marketing calendar
  • Increase reach and engagement of social content across all channels
  • Handle strategic online initiatives
  • Monitor and evaluate online media campaigns to keep them fresh and effective
  • Direct the hiring of the marketing team and supervise their work
  • Stay current with emerging opportunities in the digital marketing world

What You Should Have: 

  • Preferred five or more years of experience in digital marketing, social media, and/or advertising
  • Well-versed in the use of social media as a marketing tool
  • Ability to track, interpret, and adapt strategies based on metrics and data
  • Able to work with colleagues at all levels to develop marketing goals and evaluate results 
  • Good at problem-solving and communication
  • Strong copy-writing skills 

Here's why you'll love working at Genies:

  • You'll work with a team that you’ll be able to learn from and grow with, including support for your own professional development
  • You'll be at the helm of your own career, shaping it with your own innovative contributions to a nascent team and product with flexible hours and a work from home policy
  • You'll enjoy the culture and perks of a startup, with the stability of being well funded 
  • Comprehensive health insurance for you and your family (Anthem + Kaiser Options Available), Dental and Vision Insurance
  • Competitive salaries for all full-time employees 
  • Unlimited paid time off, sick time, and paid company holidays, in addition to paid parental leave, bereavement leave, and jury duty leave for full-time employees
  • Health & wellness support through programs such as monthly wellness reimbursement 
  • Working in a brand new, bright, open-environment, and fun office space - there’s even a slide! 
  • Choice of MacBook or Windows laptop

Genies is an equal opportunity employer committed to promoting an inclusive work environment free of discrimination and harassment. We value diversity, inclusion, and aim to provide a sense of belonging for everyone.

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