Growth Marketer, Dapper Platform
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We're looking for a talented Growth Marketing Manager to help accelerate adoption of our payments platform, Dapper. Dapper is the first wallet and payments platform providing easy, user-friendly onboarding and low-friction payments.
In this position you’ll be responsible for planning, executing, tracking, and reporting on a wide array of growth initiatives. You’ll work on projects big and small to help us reach new audiences, as well as engage existing ones. This is a high impact and dynamic role that will require working cross-functionally to shape strategy and set the stage for the Growth Marketing function within the Dapper team.
Our ideal candidate will have a history of success in digital growth marketing. You should be highly knowledgeable in growth tactics as well as have managed significant marketing budgets to hit rigorous performance goals. Additionally, you thrive in a data-driven culture and use data in your decision making. You can think big and enjoy a high-growth, fast-paced environment where being resourceful, learning fast, and taking calculated risks are core to the culture.
What we’ll accomplish together:
- Acquire customers through digital channels and be directly responsible for helping Dapper meet its growth goals
- Optimize our entire conversion funnel and continuously experiment with bidding strategies, targeting, messaging, ad creative, and landing pages to drive incremental growth
- Run channels as a business owner: manage budgets and forecasts, measure performance, and optimize for results
- Build new marketing levers from the ground up, rapidly operationalizing top performers into evergreen programs
- Help establish the voice of Dapper on key social media platforms (including posting regular updates for the our community)
- Optimize SEO to position Dapper for long-term organic growth
- Leverage data to uncover new business opportunities
- Design and build out performance dashboards to track KPIs
- In depth knowledge of the social media landscape
A little about you:
- 5+ years of experience in Growth Marketing
- In-depth “under-the-hood” knowledge of key acquisition channels
- Familiarity with digital payments and the crypto space more broadly
- Understanding of the social media landscape
- Fluency with data, metrics, measurement, and analytics
- Natural curiosity to measure, test, learn, and iterate
- Attention to detail
- Genuine passion for performance marketing and innovation
- Flexibility to re-prioritize on the fly to ensure we’re always focusing on the most impactful tasks
- Desire to work as part of a fast-moving team
- Ability to manage feedback from multiple perspectives
- World-class communication to all levels within an organization
More about Dapper Labs:
Dapper Labs is the world's first blockchain entertainment company. We are the creators of industry-leading experiences including CryptoKitties and NBA Top Shot, as well as Dapper Wallet, the simplest way to manage your assets and use the blockchain. We are also the original developers behind Flow, a new decentralized blockchain designed from the ground up for scalability and ease of use.
Our mission at Dapper Labs is to make the world a more open, empowering, and enjoyable place through consumer adoption of decentralized technologies. We have raised over $600M from leading VCs including Fred Wilson (USV) and Chris Dixon as well as Venrock, Samsung, Google Ventures, Coatue, NBA players, and global artists, among others. Dapper Labs partners include the NBA and NBPA, the NFL-PA, Ubisoft, Warner Music, Turner, Dr. Seuss, Genies, and the UFC, as well as 100+ others.
Visit our website to learn even more about Dapper Labs, including information about benefits and perks.
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